New Focal Point Website Scores Big Against Competitors

Charleroi, PA — October 6, 2011 — Focal Point announced today that their new website was rated the highest in the polyurethane millwork industry in a recent independent competitive web analysis conducted by WSI Digital Marketing. The other companies included in the analysis were Fypon, Architectural Ornaments, Spectis Moulders, Canamould Extrusions, Classic Design and Ashley London.

"Our study scored each website on five areas including accessibility, content, marketing, technology and overall." says Kevin Kemp, Consultant, WSI Digital Marketing. "Focal Point's website easily outscored the competitor's sites by a considerable margin. Focal Point’s site scored an average of 7.1, while competitive sites ranged from scores as low as 2.6 out of ten to 4.4 out of ten"

Focal Point's new website, launched in August 2011, was designed to support their new catalog which was released earlier this summer. Both catalog and website present Focal Point's full line of interior and exterior architectural details along with specialty products and custom design and build capabilities.

"This is very exciting news for us." explains Kevin Orzechowski, Focal Point's Director of Marketing and Customer Service. "To have our new website make such a strong showing in a competitive analysis like this, strengthens our belief that we've created the best tools in the industry for our customers to use when working with us."

Raymond Tarka, Focal Point COO adds "We work hard every day to find new ways to be easier to do business with, I think this recognition of our new website is proof that we are succeeding."

Focal Point's new website can be found at www.focalpointproducts.com

About Focal Point
Focal Point is a leading provider of in-stock and custom-designed polyurethane architectural millwork. Using breakthrough innovations and technology, Focal Point manufactures and distributes maintenance-free products that are easy to install for all interior and exterior applications. Focal Point is a RAS Industries company headquartered in Charleroi, Pennsylvania. For more information, visit www.focalpointproducts.com.

About WSI
WSI is the world’s leading provider of digital marketing solutions to small- and medium-size businesses the world over. WSI provides digital marketing solutions, web site design, e-commerce solutions and web hosting. For more information, visit www.wsiwebspecialists.ca

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